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The Roundup: Dec. 23, 2002

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Table of Contents

  1. Editor's Musings
  2. Article: Identity Theft Or Will The REAL Me Please Stand Up! by Livvie Matthews
  3. Internet Sites Reviewed
  4. Recommended
  5. Freebies and Other Good Deals
  6. Joke of the Week

1. Editor's Musings

Tomorrow is Christmas Eve. A very Merry Christmas to those who observe this holiday. And, Happy Holidays to all others.

Just to let you know, I've added a new product to the business documents that I sell from my web site. I received a phone call a couple of weeks ago from someone wanting to buy a non-disclosure agreement if I had one. At that time, I wasn't offering a non-disclosure document for sale, but later considered there must be an interest in such an item. The one available now is lawyer-approved, but of course, must be modified for individual requirements. www.nightcats.com/sales/list.html

And, lastly, something to think about. The Net has been a-buzz the last few weeks with news about SpamCheck -- Ken Evoy's new tool that allows ezine publishers to check their zines for content that will activate spam filters. Publishers like myself have been excited about this… but there is a dissenting view. jl scott of Icop fame makes a strong case that this tool doesn't work as advertised.

You can read Scott's article at this link

2.Article: Identity Theft Or Will The REAL Me Please Stand Up! Copyright 2002 Livvie Matthews

There is a new thief on the block. An identity thief and YOU are at risk!

Identity Theft is the fastest growing crime today and is effecting approximately 900,000 NEW victims each year!

Everyday transactions such as writing a check, using your cell phone, making a charge purchase, applying for a credit card, mailing your tax returns, even simply placing your outgoing mail in your mail box may put you at risk.

Shopping Online (e-commerce) has enabled consumers to purchase almost any product online, from clothing to groceries, vehicles to home loans and anywhere in between. All with the click of the mouse!

These and other transactions require you to share personal information-credit and bank account numbers, your social security number, birth date, your income, name, address and telephone number.

The identity theft takes some piece of your information and then co-opts (shares) the information while pretending to be you and uses it to commit fraud or theft. Such as using your personal information to obtain credit, merchandise, services or even criminal action in your name.

You, in return, are left with your good name and credit ruined and with the complicated and time consuming task of regaining your identity and restoring your credit.

Can identity theft be completely prevented-No, but there are (steps/ways) you can take to minimize your risk by managing your personal information better.

Ways An Identity Thief Uses Your Information

The identity thief calls your credit card issuer, posing as you, gives a change of address for your credit card account. Then the identity thief uses your card information to run up charges on your account.

Since your statement (and the merchandise) is going to a new address, you don't realize right away there is a problem.

Using your name, birth date and social security number, the identity thief can open new credit card accounts in your name, never pay the bills and the delinquent account is reported in your name and becomes part of your credit report.

Identity thieves have also been know to open a bank account in your name, write bad checks on the account and leave you facing the consequences.

Another area of identity theft is using counterfeit checks and/or debit cards and steal the money from your bank account.

Still another area of identity theft is establishing cellular phone service in your name. The identity thief can even buy vehicles by using your name and taking out a vehicle loan.

Steps To Help You Decrease Your Risk Of Identity Theft:

1. Protect your Social Security Number.
Don't carry your Social Security card with you or in your wallet. Leave your drivers license, social security and home telephone numbers off your personal checks.

2. Shop Online at Secure Web Sites.
Always make sure you are dealing with a secure web site. Look for https:// displayed in your web address bar located near the top of your screen. The "s" after "http"stands for "secure". https://

3. Destroy information and papers you throw away.
Shred (crosscut shredders are best) bank information, credit card information, offers for credit and payments made with receipts given.

4. Know your credit accounts billing cycles.
In case your bills are late coming in, you can call the company and request a duplicate copy. This will help you see right away if there is a problem on your account.

5. Check your credit report.
Once a year check your credit report with the three major credit reporting agencies. Don't overlook the "Inquiries" section of the report. This will give you an overview of creditors, accounts and inquiries made on your report.

Even though you can't totally prevent identity theft from occurring, following these few steps and tips will help you lower your risk. When the time (credit report) comes....

The Real You IS Standing Up!

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Livvie Matthews offers a complete line of services ranging from the do-it yourselfers, to consulting and joint venture services, to full writing and production services for people interested in creating information products, niche marketing and building their biz! Market Your Goldmine! sittingonagoldmine@getresponse.com
www.simplebizpublications.com and Subscribe: simplebiz-ezine-subscribe@yahoogroups.com
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Internet Sites -- reviewed by June Campbell

*** Article about the Bonzi Lawsuit
Read about this class action lawsuit against Bonzi.com for the use of deceptive advertising banners on the Internet. Bonzi allegedly tricks web surfers by displaying banners disguised as security alerts. Clicking on the banner takes you to the company web site.

*** First Guide to the US Government
Interesting feature on this site provides information about selling to the US government, bidding on government auctions (seized property, more), buying military surplus, etc.

*** Four Programs You Don't Want to Install
Kim Komando's guide to four programs you don't want to install on your computer, and how to remove them if you already have.

*** Sanitation Reports for Cruise Ships
Is there a cruise in your future? Check these sanitation reports before you book.

*** Old Version
If newer is not better, this site lets you download and install older versions of software applications.

4. Freebies and Good Deals

A.Don't be Taken to the Cleaners Online!
Join The iCop Consumer Membership Program NOW! Discover how to stay safe from online scams - AND receive dozens of discounts from reputable online companies. Unethical online businesses can cost you more in 5 minutes than the Consumer Membership costs for a full year! A MUST for "Newbies!" ! Subscribe NOW!


b. Basic, "Dumb as Dirt" eZine focusing on how to help you make more money in your current business, and improve the quality of your life. It's simple, it's funny, it's intriguing, it's honest AND it's from someone who's a human too, who understands your fears, worries, needs, and what-not. It's a GOOD read... Subscribe to 'InternetProfitTactics' today!
Simply mailto:IPT@matthew.par32.com .
Visit: http://InternetProfitTactics.com
(New subs get $107 worth of ebooks to download!)


c. Where Writers, Publishers & Online Entrepreneurs Connect
Looking for the best ezines to subscribe to? Searching for great articles? Need some awesome content for your web site? Marketing-Seek.com has got it for you! We'll also update you monthly on the latest submissions into the article database - plus, we'll give you two versions to choose from! Just highlight or save the print copy and paste it into any ezine, magazine, or web page. Nothing could be easier! What'cha waiting for? Signup today.
Marketing~Seek.com
http://www.marketing-seek.com/newsletter/index.shtml

d. Sentience-- the ezine for coaches, counselors and people interested in self growth. Published weekly. Subscribe

e. Attract More Users and Keep Them There. Every site needs fresh content, it's the reason your users will keep coming back, but it requires a lot of time and money to keep it up to date. Offer your visitors News before it's News. http://www.majornewswire.com/content/syndicating.html www.majornewswire.com/content/syndicating.html

f. Offering deeply discounted office supplies, free next day shipping and free procurement management software. www.allbizsupplies.com/


4. Recommended Product: *** Site Build-it Two For One ***

A Special Announcement.

This is your last chance, ever, to buy two Site-Build_Its for the price of one. Ken Evoy and his marketers vow that this promotion will end at midnight, December 24, 2002, and will not be repeated next year or ever again. This is not one of those "time limited deals" that never seem to end. If Ken can be believed, and I think he can, this really is the last time the promotion will be available.

If you've been holding off waiting for this event, now's your last chance.

In case you don't know, Site-Build-It is the all-in-one tool for building a web business. You buy not just a web host, but a complete system of tools guaranteed to help you develop a profitable web business from beginning to end. The product takes you through each step of building and marketing your site. No special knowledge of Internet marketing or web design is required. Just follow the instructions.

If you don't already have a product or service to sell, SBI will help you identify a niche market, locate affiliate products, and develop content pages that'll attract targeted visitors to your site.

Don't worry if you aren't ready to work on both sites right now. You can claim your second at your convenience.... Or give it to someone as a gift.

Read the info at this link.


6. Joke: Puzzle Solved

A (blonde/brunette/redhead) calls her boyfriend and says, "I need your help with this killer jigsaw puzzle I found."

Her boyfriend asks, "What is it supposed to be when it's finished?"

The gal says, "According to the picture on the box, it's a tiger."

The boyfriend rushes over and sees the puzzle spread all over the table. He studies the pieces for a moment, then looks at the box and says, "No matter what we do, we're not going to be able to assemble these pieces into anything resembling a tiger."

"Now, let's put all these Frosted Flakes back in the box."


To subscribe to this newsletter, visit this link.

"How to Booklets"-- topics include business proposal writing, business plan writing, brochure writing,an independant contractor's agreement, a sample joint venture agreement and more. Click www.nightcats.com

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